Black Films as the Underdog of the Film Industry
The film industry often celebrates progress rhetorically, but the reality remains uneven. Black films continue to exist as underdogs within a system that profits from their cultural influence while withholding long-term investment. Their stories resonate because they reflect lived realities, proof that art imitates life.
Why Super Bowl Ads Work: The Psychology Behind the Millions
Every year, the Super Bowl delivers more than just a championship game; it delivers one of the most powerful advertising environments on the planet. For brands, a 30-second Super Bowl commercial isn’t just an ad slot; it’s a psychological opportunity. With millions of viewers watching simultaneously, brands invest staggering amounts of money to secure attention, shape perception, and embed themselves into cultural memory.